Monday, December 30, 2013

OPI x Gwen Stefani Collection


OPI Partners with Music and Fashion Icon Gwen Stefani to Launch Limited Edition Nail Lacquers, Featuring Breakthrough Finishes

OPI joins celebrity partner Gwen Stefani in announcing seven new limited edition nail lacquers for 2014, featuring standout color in breakthrough finishes. Highlights from the collection include a bold red lacquer that pays homage to Gwen’s signature lipstick, a new semi-matte satin finish in shades of gold and black, and a mirrored chrome paired with a special base coat.

Inspired by the 2013 Metropolitan Museum Costume Institute Gala that featured the theme "Punk: Chaos to Couture," OPI Executive VP and Artistic Director Suzi Weiss-Fischmann decided to create a collection of lacquer celebrating the role of music as a major influence in fashion. "With her expertise as a singer, songwriter and designer, who better to collaborate with than Gwen Stefani?" asks Weiss-Fischmann. "Known for her trademark red lips, bold eye makeup and nail art, Gwen uses beauty to accessorize her style."

Gwen’s signature red OPI hue – Over & Over A-Gwen – is available in a boxed set, which includes Swarovski black crystals and silver, gold and pewter studs in bar, square, diamond and circle shapes for creating unique nail designs, as well as nail glue for easy application. Love.Angel.Music.Baby. and 4 in the Morning feature a new, semi-matte satin finish designed to be worn without top coat. Push and Shove, a bold chrome hue, is also worn without top coat but requires a special complimentary base coat – Lay Down that Base. One thin coat of Lay Down that Base topped with two thin coats of Push and Shove yields an intense, mirrored finish. The collection is rounded out with two glossy creme lacquers and one sparkly glitter shade: Hey Baby, I Sing in Color, and In True Stefani Fashion.

"OPI wanted to create a collection as dramatic, diverse and glamorous as its namesake," adds Weiss-Fischmann. "With creme and glitter hues, new satin matte texture, a mirrored chrome and SWAROVSKI ELEMENTS, Gwen Stefani by OPI presents the latest in pigments and finishes, while combining elements of haute couture and street fashion."

Gwen Stefani by OPI includes the following seven limited edition nail lacquers: Hey Baby, I Sing in Color, Love.Angel.Music.Baby., 4 in the Morning, In True Stefani Fashion, Push and Shove* and Over & Over A-Gwen**.

Gwen Stefani by OPI nail lacquers contain no DBP, Toluene, or Formaldehyde, and feature OPI’s exclusive ProWide Brush for the ultimate in application. This promotion will be available beginning January 2014 at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, JCPenney, Pure Beauty, Regis, Trade Secret, and ULTA, for $9.00 ($10.95 CAN) suggested retail for each nail lacquer. The boxed set including Over & Over A-Gwen and SWAROVSKI ELEMENTS will retail for $14.95 ($18.95 CAN).

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

*Must be worn with Lay Down that Base, which is complimentary when purchasing Push and Shove
**Sold only in a boxed set including SWAROVSKI ELEMENTS

Thursday, December 26, 2013

Nicole by OPI Carrie Underwood Collection


Color Me Carrie!
Nicole by OPI Announces Partnership with Country Superstar Carrie Underwood for 2014

Nicole by OPI launches 14 new nail lacquers inspired by award-winning recording artist Carrie Underwood. This collection features a colorful mosaic of hues in a variety of finishes, including pink, red and coral cremes; chunky and textured glitters in gold, silver and white; and rich eggplant and khaki green shades.

"Carrie is the perfect partner for Nicole by OPI. Her music evokes powerful emotions in its listeners, and we wanted to give fans a way to express their feelings through color," explains Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. "In working closely with Carrie, we came up with 14 nail lacquers that truly encapsulate her soulful spirit and showcase different facets of her personality – from softer pastels and dark sultry shades to playful glitters."

The Carrie Underwood Collection includes:
  • Carrie’d Away - Carrie’s own gold record signature shade.
  • Lips are Dripping Honey - This multi-gold glitter is sweet on you.
  • Southern Charm - Frankly my dear, this nude shade looks charming on you.
  • Sweet Daisy - A bouquet of southern peach blossoms.
  • Carnival Cotton Candy - This spun sugar pink is all about fun.
  • Goodbye Shoes - Hit the road, but leave me this standalone gray-green.
  • Backstage Pass - I want access to this brown with purple nuances.
  • Sing You Like a Bee - Put some of this frosty ice on that, honey!
  • Party Bus - Celebrate on-the-go with this party-perfect confetti glitter.
  • Love My Pups - Let’s “paws” for this adorably sweet pink.
  • Color Me Country - This soul-ful hot pink makes me want to sing.
  • Some Hearts - You can’t beat this romantic coral dream.
  • American as Apple Pie - Tradition runs deep in this classic red.
  • Fisher Queen - I’m hooked on this deep, deep eggplant.

Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality. This limited edition collection will be in newly designed bottles featuring the NEW Nicole logo. These shades will be available January 2014 for $7.99 each at retailers including select CVS, Duane Reade, HEB, Kroger, Kmart, Ulta, Walmart, Fred Meyer, Meijer, and Harmon locations. In Canada, these shades will be available for $10.99 each at Shoppers Drug Mart, Target Canada, Walmart Canada, Jean Coutu, London Drug, and Loblaws.

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!

China Glaze Crinkled Chrome Collection


CHROME GETS CRINKLED
China Glaze Introduces Crinkled Chrome Collection

Winter is a time of shimmer and shine. Frost glistens on windows, lights twinkle in the night and decorations adorn doorways. This January, give your nails a shine all their own with Crinkled Chrome from China Glaze where high-shine chrome meets wintery pastels for a crinkled metal look.

Chrome takes on a feminine flair with China Glaze Crinkled Chrome. Six gorgeous colours retain the sophisticated, polished appeal of the season, but add a contemporary edge and sense of novelty to winter nails.

Create an impact in one of six pastel colours:
  • Aluminate – cool silver
  • I’m A Chromantic – baby pink
  • Crush, Crush Baby – powder purple
  • Iron Out The Details – icy blue
  • Don’t Be Foiled – soft teal
  • Wrinkling The Sheets – light powder green

China Glaze Crinkled Chrome will be available in January 2014 at fine salons and beauty supply stores.

China Glaze is free of DBP, toluene, and added formaldehyde.

China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit www.chinaglaze.com or follow China Glaze on FacebookTwitterPinterest, and Instagram

Thursday, December 5, 2013

Nicole by OPI Launches New Top Coats & Treatments


Pampered and Polished!
Nicole by OPI Launches 4 NEW Top Coats & Treatments for 2014

Nicole by OPI announces four new Top Coats & Treatments for 2014 – essentials for a perfect at-home manicure. Developed and inspired by OPI’s in-salon favorites, the line includes Oil to Go; 3-in-1 Base, Top Coat & Strengthener; Quick Dry Top Coat; and Matte Top Coat.

Packaged in a leak-proof tube, Oil to Go keeps cuticles soft and smooth on the go. 3-in-1 Base, Top Coat & Strengthener encompasses nail care must-haves in one convenient bottle. Matte Top Coat can be layered over any Nicole by OPI hue to instantly transform shiny finishes to matte. Quick Dry Top Coat reduces drying time and adds shine and protection.

"I recommend using Oil to Go daily for healthy nails,” explains Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. “Top Coats are important for maintaining perfectly painted fingers and toes. Nicole fans can achieve high quality results without breaking the bank!"

Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality. These treatments will be available January 2014 for $7.99 each at retailers including select CVS, Target, Walmart, Kmart, Duane Reade, Kroger, H-E-B. In Canada these treatments will be available for $10.99 each at select Shoppers Drug Mart, Walmart Canada, Jean Coutu, Loblaws and London Drug.

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!

Nicole by OPI's #GiveNicole Holiday Contest


#GiveNicole
Nicole by OPI is hosting a contest this year and you can enter to win the entire Nicole product line! Visit the contest page for full details, rules, and eligibility.

Prize Details
One Grand prize winner will receive our entire 2013 Nicole by OPI product line (44 lacquers) + our brand new line of nail treatments (6 products) x 2. That’s 88 products total!
Three runners up will each receive a surprise gift bag of assorted Nicole by OPI products.

How to Enter
Create a collage of three original photos that tell a story of giving. Then, title/caption your collage with six words that help tell the story pictured. Submit it on the entry tab of Nicole by OPI’s Facebook Contest App or post it to Instagram with #GiveNicole.

Contest Schedule
The contest begins on November 15th and ends December 13th. To enter, you must be 13 years or older and a current resident of the United States or Canada (excluding Quebec.) Subject to full rules.

Prize Eligibility
Only persons residing in Alberta, British Columbia, Manitoba, New Brunswick, Newfoundland and Labrador, Northwest Territories, Nova Scotia, Nunavut, Ontario, Prince Edward Island, Saskatchewan, United States, and Yukon who are at least 13 years of age can enter.

Wednesday, December 4, 2013

China Glaze Nail Lacquer Announces Holiday Nail Art Contest

China Glaze Nail Lacquer Announces Holiday Nail Art Contest

Celebrate the season in colour with China Glaze Nail Lacquer. The leading nail polish brand announces the How Will You Live in Colour This Holiday Season? Contest. Participants enter their best holiday-themed designs to win cash prizes and China Glaze collections. 'Tis the season to top those tips in glitz, glam and festive flare. Go with the classic, throw in a twist-on-traditional or create a unique holiday concept.

The top 25 finalists win:
Grand Prize - $1,000 Visa Gift Card
2nd Prize - $500 Visa Gift Card
3rd Prize - $250 Visa Gift Card
22 Congratulations Winners - 12 pc. China Glaze Happy HoliGlaze Collection

To enter, visit www.chinaglaze.com/chinaglazecontest between Nov. 15 - Dec. 20 and upload a holiday-themed nail art look, using only lacquer – no embellishments, please.

Contestants will receive a unique URL to share via social media when online voting begins on Dec. 15. Online voting ends on Dec. 31 and the top 25 winners will be submitted to the judging panel for placing. The expert judging panel includes top celebrity manicurists and bloggers: Kandi Yamz (@KandiYamz), Miss Pop (@MissPopNails), & Chelsea King (@ChelseaQueen)

Winners will be officially announced via www.chinaglaze.com on or about Jan. 31, 2014.

The China Glaze How Do You Live in Colour? Holiday Contest is open to residents of the United States as well as Canada (excluding Quebec), France, Mexico and the United Kingdom.

China Glaze nail lacquers are free of DBP, toluene, and added formaldehyde.

China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information regarding the contest guidelines and Official Rules, please visit www.chinaglaze.com. Follow China Glaze on Facebook, Twitter, Pinterest, and Instagram (#ChinaGlazeHolidayContest2013).

Monday, December 2, 2013

Zoya Nail Polish Naturel Collection

Zoya Nail Polish Naturel Collection
Sometimes less can be so much more...

The natural nail only better... The Zoya Nail Polish Naturel collection masters delicate tone on tone color with six new, full-coverage (opaque) neutral nudes with a pink undertone, that can be worn beautifully alone or stunningly together to create modern tonal accents.

The Look: It’s not about matching - it’s about coordinating colors with slight tonal differences to create interest.

Zoya Naturel Collection
  • Chantal: French Vanilla Cream
  • Taylor: Light Toffee Cream
  • Rue: Boudoir Blush Cream
  • Brigitte: Bombshell Mauve Cream
  • Odette: Sultry Maroon Cream
  • Normani: Sable Mauve Cream

Find the Zoya Naturel Nail Polish Collection and over 300 stunning BIG5FREE* Zoya colors on www.zoya.com. Each and every color has a name as unique as the women who inspired it.


*Formula is completely free of formaldehyde, formaldehyde resin, dibutyl phthalate, toluene and camphor.

COMING SOON…
The Zoya Naturel Nail Polish Collection available online at Zoya.com January 01, 2014.

ZOYA IS THE NATUREL COLOR OF FASHION!
$9.00 ea. (US)
Available on Zoya.com