Sunday, April 12, 2015

OPI Color Paints Collection

MAKE A PLAYDATE WITH NEW COLOR PAINTS BLENDABLE NAIL LACQUER BY OPI

Translucent colors to layer and blend for endless nail art looks WHAT THEY ARE: A new line of blendable nail lacquers that let you create your own color masterpieces. This spring, the leading color experts at OPI have created a new way to get creative with nail art. The world’s number one salon brand introduces Color Paints Blendable Nail Lacquer, a line of ultra-luminous nail lacquers that let you layer and mix colors to create one-of-a-kind looks.

Featuring semi-translucent, buildable lacquers, the collection invites you to let your imagination run wild. The unique silver base illuminates each subsequent layer with striking vivid color. Stripe, swoosh, or swirl on layers of eye-catching color to create your own signature style. With nine new shades, OPI Color Paints Blendable Nail Lacquer makes each nail a paintable mini canvas of creativity.

Color Paints Blendable Nail Lacquer offers nine new shades, including:
  • Silver Canvas - A clean-slate silver to illuminate your masterpiece.
  • Primarily Yellow - Paint some sunshine with this glowing yellow.
  • Chromatic Orange - This freshly squeezed orange is awash with color.
  • Pen & Pink - I'm irresistibly drawn to this rosy pink.
  • Magenta Muse - This sultry red-violet is truly inspiring.
  • Purple Perspective - The depth of this purple is mesmerizing.
  • Indigo Motif - I have designs on this deep, midnight blue.
  • Turquoise Aesthetic - Beauty is in the eye of this deep aqua.
  • Landscape Artist - The lush, verdant green of wide-open vistas.

Explore these shades from May 2015 at ULTA, ULTA.com, and select professional salons for $9.50 SRP.

OPI SoftShades for 2015


NAIL THE NUDE LOOK WITH THE NEW SOFTSHADES COLLECTION BY OPI

Lacquers, gels, and limited edition nail art kits in must-have neutrals. The number one salon brand, OPI, is celebrating the lighter side of nail color. With signature high-fashion colors and iconic shade names, OPI has been a go-to for salon professionals for 30 years. Now, to bring the richly pigmented formulas you love to the season’s hottest nude matte nail trend, OPI introduces the new SoftShades Collection. This of-the-moment collection of blushes, nudes, and matte shades delivers rich, true-to-bottle color with just a few coats, even in the lightest hues.

So be inspired to reinvent the French Manicure with new pink and white limited edition shades, create sophisticated nail art with exclusive Swarovski crystal kits, or create the ultimate bridal look in romantic springtime sheers. And for those who love a SoftShades manicure and want it to last, OPI also features these new understated shades in their gel formula.

The SoftShades collection includes:
  • Chiffon My Mind - A sheer white 
  • Petal Soft - A pink and white flecked with white daisy decals   
  • Put it in Neutral - A pink-toned beige
  • Act Your Beige! - A light beige  
  • This Silver’s Mine! - A pearlescent silver
  • Make Light of the Situation - An iridescent glitter 

Find them at ULTA, ULTA.com and select professional salons for $9.50 per lacquer.

Saturday, April 11, 2015

KBShimmer Summer 2015 Collection, Part 1


KBShimmer is bleaching more than just highlights with the Summer Collection: Part 1! The line of 7 tropical inspired, sun-bleached neon cream polishes and 2 holographic glitter top coats are giving the typical bright hues of the season a much needed update! KBShimmer’s Summer Collection: Part 1 will launch May 15, 2015 with cream formulas retailing for $7.50 and top coats for $8.75. Keep an eye out – the Summer Collection: Part 2, an explosion of glitter, is coming soon!
  • DUST IN THE BOTTLE: A sparkly holographic dust top coat, ideal for adding bling to any manicure
  • LEI IT AGAIN: An electric pink cream
  • BAHAMA DRAMA: A near neon deep peach cream
  • LEGGO MY MANGO: A creamsicle orange cream
  • RUM ME THE RIGHT WAY: A shocking yellow cream and the perfect swap for nude
  • FOR SAIL BY OWNER: A juicy lime cream
  • IN YACHT WATER: A Caribbean blue cream with aqua leanings
  • SARONG PLACE, SARONG TIME: A vibrant purple cream
  • PRECIOUS PETALS: A glitter top coat in neon pink, purple, white, and aqua with a fine holographic dust

The KBShimmer Summer 2015 Collection: Part I will be available May 15, 2015 KBShimmer.com, Amazon.com and at select salons & retailers. For sales outside the U.S., visit www.harlowandco.org.

Tuesday, March 17, 2015

China Glaze Electric Nights for Summer 2015


DROP THE BEAT WITH CHINA GLAZE
China Glaze Introduces Electric Nights Neon Collection


Love, laugh, dance and bring the good vibes to the ultimate non-stop party when China Glaze launches Electric Nights, summer’s hottest day-glow nail lacquer collection. Inspired by the outrageously colorful fashion seen at electronic music festivals, Electric Nights features nine enhanced neon lacquers that illuminate under a black light and three first-of-its-kind splatter paint effect top coats. Mix and match them all to create a glowing, mashup manicure that won’t skip a beat.

Twelve bass-bumping, bold shades include:
  • Violet-Vibes: Ultra-violet purple crème
  • Plur-Ple*: Vibrant blue-purple crème
  • Glow with the Flow*: Ultra bright baby pink crème
  • Red-y to Rave*: Unstoppable neon red crème
  • Home Sweet House Music*: Neon orange crème
  • Daisy Know My Name?: Hi-light yellow crème
  • DJ Blue My Mind: Vivid blue crème
  • UV Meant to Be: Tranquil baby blue crème
  • Treble Maker: Glowing green crème
  • Point Me to the Party: Neon green, orange, pink and blue matte multi-size glitter
  • Let the Beat Drop: Hot orange and pink matte multi-size glitter
  • Can I Get An Untz Untz: Cool neon blue and green matte multi-size glitter
(*Also available in Gelaze Gel-n-Base in One formula)

The Electric Nights collection marks the first time four key shades will launch simultaneously in Gelaze Gel-n-Base in One gel polish as open stock colours and a 4-piece set: Red-y to Rave, Home Sweet House Music, Plur-Ple and Glow with the Flow. Electric Nights will also feature four limited edition “Tips & Toes” 2-piece sets of China Glaze and Gelaze shades – Gelaze for manicures and the matching China Glaze shade for pedicures.

Wave your nails in the air with China Glaze Electric Nights April 2015 at fine beauty supply stores and salons nationwide including Ulta and Sally Beauty Supply for a MSRP of $7.50.

For more information, visit www.chinaglaze.com or follow China Glaze on FacebookTwitterPinterest, and Instagram.

Nicole by OPI Coca-Cola Collection

NICOLE BY OPI TEAMS UP WITH COCA-COLA TO PUT CLASSIC COLOR AT YOUR FINGERTIPS
Color your world with Nicole, a Coke, and a smile!

Six limited edition nail lacquers inspired by the world’s best loved Coca-Cola beverages. Coca-Cola delivers beverages to meet your active lifestyle and Nicole by OPI delivers a bright palette of colors that add “pop” to your look. Available in Coca-Cola original, the lighter side of Diet Coke, the sweet citrus pop of Fanta Orange, a fruity burst of Fanta Grape, the sparkling effervescence of Sprite, and the next generation refreshment of Coke Zero. Nicole by OPI + Coca-Cola invite you to experience “The Real Thing.”

The Coca-Cola collection includes:
  • Always a Classic Coca-Cola: This classically gorgeous bright red is refreshingly stylish.
  • DC Lover: Scintillating silver with iconic-Coke red sparkle.
  • The Look is Orange: Put the squeeze on this bright and stylish orange!
  • In Grape Demand: People are lining up to get their hands on this yummy plum.
  • Seriously Citrus: No kidding...this clean, sparkling green with refreshing, cool white is gorgeous!
  • Zero is My Hero: Just in time, this darkly rich burgundy has come to my rescue!

WHERE TO FIND IT: Discover the collection in the U.S. at select CVS, ULTA Beauty, Kmart, ShopKo, Harmon, and Giant Eagle locations in March 2015 for $6.99. Available in Canada at select Walmart and Jean Coutu locations for $10.99.

Wednesday, February 11, 2015

LVX Spring 2015 Collection


VEGAN LUXURY NAIL LACQUER BRAND LVX LAUNCHES THEIR 2015 SPRING COLLECTION
LVX announces the launch of their Spring Collection during New York Fashion Week.

Drawing color inspiration from top runway trends, LVX releases six custom shades for their 2015 Spring Collection during NYFW.

The top shades that will define the Spring 2015 season will include:

FUCHSIA
HAZE
TURKOISE
NOIR
VOYAGE
CAMO

The long lasting, chip resistant and non-streak formula is free of harsh and toxic chemicals. LVX products are VEGAN and formulated without the use of Formaldehyde, Formaldehyde Resin, DBP, Toluene, and Camphor. LVX is a no compromise nail lacquer that has superior formulation, is socially responsible and eco friendly. LVX nail lacquer is cruelty-free. All products are produced in the U.S.A. The new collection will be available for pre-order on February 12th on www.shoplvx.com.

Saturday, February 7, 2015

CND Summer 2015 Garden Muse Collection

CND Summer 2015 Garden Muse Collection

Summer 2015 embodies a bold, bright garden filled with memories future-past. Beauty awakes to fragrant notes of nostalgia with the new Garden Muse collection from CND.

“This season’s trends are all about sculpted, dramatic silhouettes and intense floral hues that invite abandoned reverie,” says CND Co-founder and Style Director Jan Arnold. “Nails are seductive and sleek, adorned with a harmony of vintage floral design elements and spellbinding patterns for an alluring effect.”


CND® SHELLAC® BRAND 14+ DAY NAIL COLOR
AVAILABLE IN: Beckoning Begonia, Hot Pop Pink*, Wisteria Haze, Lost Labyrinth, Water Park*, Butterfly Queen

Available worldwide Summer 2015; visit the Salon Locator on cnd.com to find a CND® SHELLAC® Brand Certified Pro. In-salon CND® SHELLAC® brand 14+ day nail color services range from $35-$50, depending on location.




VINYLUX® WEEKLY POLISH SYSTEM
AVAILABLE IN: Beckoning Begonia, Crushed Rose, Wisteria Haze, Lost Labyrinth, Reflecting Pool, Butterfly Queen

Available worldwide Summer 2015; visit the Salon Locator on cnd.com. In-salon VINYLUX® Weekly Polish services range from $20-$35, depending on location; VINYLUX® Weekly Polish and VINYLUX® Weekly Top Coat retail for $10.50 per bottle at select salons.