Hard Candy Nail Polish Releases for 2013

Hard Candy Launches 5 New Nail Collections for 2013

Hard Candy has launched 45 new shades of Nail Lacquer for 2013, broken down into 5 new collections with 9 shades in each. Glitter, Chrome, Rich tones – something for everyone! Not only will nail aficionados fall for the colors but they will also flip for the price of $3.97 each!

Crushed Chrome Collection. Luxurious and timeless hues embellished with a golden textured finish. This collection boasts refinement and sophistication and is infused with a vivacious luster.

Itsy Glitzy Collection. Intense, illuminating, and incandescent hues saturated with the richest and most extreme mica and glitter. Inspired from the runway and now brought to your fingertips.

Crystal Confetti Collection. A unique collection based on artistic expression. Flourishing, adventurous, full coverage shades with various particle sizes and creative textures. Graffiti is revolutionary; it's an outlet to create public art. Now take this artistic and creative expression to your nails.

Candy Sprinkles Collection. Suspended in a clear top coat, shimmery flecks sparkle brilliantly with different shapes of shiny glitter. Candy Sprinkles is a fabulous top coat over any color.

Glitteratzi Collection. The combination of confident opposites and intimate tonalities mixed with the right amount of sparkle creates enthusiasm for the vitality of life. The hues are natural and are becoming more evolved and colored. Tasteful tones with all the personality to satisfy every trend setter.

The Hard Candy collection is exclusively available at Walmart and on walmart.com. In addition to the cosmetics brand, Hard Candy now offers customers a line of apparel and eyeglass frames. The brand can be found on Facebook, Twitter, Pinterest, and Instagram.

Girly Bits St. Patrick's Day Release

Introducing Girly Bits Erin Go Bragh-less! Erin Go Bragh-less is a stunning green jelly glitter, jam packed with various sizes and shades of green and gold, and holo. It is perfectly fine at two coats on it's own, and it's so deep and just swims with glowy glitter. The application is perfect, with no dabbing required, and the glitter picks up on the brush very well. This one is full of leprechaun magic.

This polish will be available on Monday, February 25th in the Girly Bits shop for $10.00 per bottle.

INGLOT Nightlife Collection

INGLOT COSMETICS EXPANDS NAIL ENAMELS WITH ALL NEW “NIGHTLIFE COLLECTION”

INGLOT Cosmetics, currently with over 260 shades of Nail Enamels, expands with all new Nightlife Collection. These 3 new colours offered in blue, pale pink and yellow each add the perfect amount of sparkle to your nails. They will be sure to bring bling to your evening attire and make any outfit pop. Each colour is long-wearing and provides perfect application with durability and sparkle. Nail Enamels do not include toluene, formaldehyde, DBP, or camphor. Use with INGLOT’s Fast Drying Top Coat for quicker drying time and remove with INGLOT’s Nail Polish Remover.

SRP: US - $10.00
Availability: US - February 2013, INGLOTUSA.com and INGLOT Boutique Locations: NYC, Las Vegas, Miami, Newport Beach, New Jersey and select Macy’s Department Stores

Sally Hansen Launches I Heart Nail Art Campaign

SHOW YOUR NAILS SOME LOVE WITH THE SALLY HANSEN I <3 NAIL ART CAMPAIGN

THINK: Be your own nail artist for the chance to win.

WHAT IT IS: I Heart Nail Art is a 5-month campaign where consumers will be challenged to create nail art based on monthly themes. As the nail authority, Sally Hansen has trend setting colors women can use to express their creativity and individuality through vibrant, vivid, bold nails. Now, Sally Hansen is asking American women to show off their nail art skills with the I Heart Nail Art Contest. Each month, Sally Hansen will post a new nail art challenge on Facebook and encourage fans to post photos of their inspiring, intricate and ingenious nail art looks for a chance to win.

Monthly winners will receive $500 dollars and a trip to New York City to participate in the I Heart Nail Art Grand Finale, where competitors will be asked to create nail art looks on the spot. An expert panel of fashion and beauty experts and nail art enthusiasts will select the grand prize winner, who will earn the title of Sally Hansen Nail Art Sweetheart and win $2000. The grand prize winner will also be featured on Sally Hansen promotional materials, showcasing her nail art.

Sally Hansen’s own nail ambassador celebrity manicurist, Tracylee, will serve on the panel of judges choosing the winner. “I constantly take inspiration from fashion, architecture, events and pop culture in creating my nail art,” reveals Tracylee. “I’m so excited to see the kind of creative submissions we get and find new inspiration in my own work.”

So, if you think you’ve got what it takes to be the Sally Hansen Nail Art Sweetheart, visit facebook.com/sallyhansen to enter. You can also enter on Instagram and Twitter with #iheartnailart.

OPI Joins Joie for New York Fashion Week

OPI joined LA-based brand Joie for its first presentation at New York Fashion Week on Wednesday, February 13. For the show, a gallery space was transformed into an elegant banquet with flowers, candelabras and champagne. The Parisian chic theme of the space and clothing was highlighted through the nails as well. Models wore OPI nail lacquer in Big Apple Red on nails and Black Onyx on toes.

Photos courtesy of OPI.

Models Own Ice Neon Collection

NEW! The ICE NEON collection! The only way to keep fluoro really bright is to KEEP IT COLD! We've packed this collection in specially-designed frosted bottles that you should keep refrigerated to protect the intense fluoro colour from fading. These on-trend neon shades bring summer alive with fluoro flavour, bold and bright.

Available exclusively in the Models Own Bottleshop (Westfield London, White City) on March 9th, online at modelsownit.com from March 20th (pre-order from March 1st for guaranteed March 20th UK delivery) and in Boots stores nationwide from March 22nd.

Models Own | Facebook | Twitter

Sation Miss Antoinette Collection for Spring 2013

Miss Antoinette Looks for Love in a Bottle

Miss Professional Nail (Miss) has announced the launch of its Spring 2013 Campaign, Miss Antoinette. The collection is a shining salute to eloquent French beauty and Marie Antoinette’s glorious run as Queen of France. After a recent visit to Versailles, Miss’ Creative Director Staci Dao was inspired to develop a theme that spun a modern twist on lacquer and love. She created a color collection that reflects an exquisite Parisian color palette that would have been icing on the cake for the legendary empress.

The collection offers a royally fun twist on Marie Antoinette’s flair for beauty and beaus. Her loyal subjects were forever fixated on her extravagant wardrobe, indulgent rituals and notorious love life. Oh, how times have changed. Women still get dolled up for potential matches, yet we’ve traded private love letters for public “likes,” and traditional courtship has been eclipsed by cell phones, e-mails and turbo-texting (a triple trauma to the nails!). Dao says, “Nothing beats old-fashioned face-to-face time; beauty and sparks of attraction are still what make us click with someone.”

Miss Antoinette serves up an amorous array of polished petits fours:

• Love is in the Heir: Your hands will be on cloud nine with this glistening powder blue
• Of Corset I’ll Call You: This romantic lavender-rose shade is off-the-hooks
• Love at First Byte: A peachy, flesh-tone nude that leaves a lasting mega-memory
• Dating the Duke: A dreamy, creamy cyan to channel your inner duchess
• Delete Your Junk Male: Select this e-lectric cerise red to refine your style and suitors
• Guillotine Grape: A warm, wicked aubergine that will turn heads – permanently

Let your joie de vivre shine through with a grand, gorgeous mani! The line is available to like, love and lacquer you up in salons and beauty supply stores now.

All Miss products are free of DBP, Toluene and Formaldehyde. For more information, please visit www.misspn.com.