China Glaze Ghoul's Night Out for Halloween 2015

Join China Glaze for a Ghouls Night Out this Halloween!

This Halloween gather your best “ghoul-friends” and join China Glaze for a Ghouls Night Out. Put on your most “bootiful” costume and dance the night away at our ultra-exclusive Haunted House Party where other guests will include this limited edition collection of six electric shades including neon crèmes, new glitters and the re-release of ever-popular Ghoulish Glow glow-in-the-dark top coat.

China Glaze Ghouls Night Out marks the latest in innovative technology from the brand with the release of three new matte glitter effect top coats. The first of its kind to market, these multi-sized glitters can be worn alone or layered over any China Glaze® nail lacquer. For an extra spook-tacular mani, pair these glitters with Ghoulish Glow for a party-ready look that really shines when the lights go out.

The Ghouls Night Out collection includes:

• Cackle If You Want To: Spooky purple and black glitter 
• Ghostess with the Mostess: Haunting multi-coloured confetti glitter 
• Something’s Brewing: Monstrous green and black glitter 
• Looking Bootiful: Mysterious neon purple crème 
• Lady and the Vamp: Smashing neon pumpkin crème 
• Drink Up Witches: Freaky neon Frankenstein green crème 
• Ghoulish Glow: Glow-in-the-dark top coat 

China Glaze is also offering two nail design kits, No Bones About it and Itsy Bitsy Spider, both of which includes a core China Glaze lacquer and Stripe Rite liner, plus nail decals to create the spookiest manicure around.

China Glaze Ghouls Night Out will be available in September 2015 at fine beauty supply stores including Sally Beauty Supply. MSRP $7.50 for individual shades.

For more information, please visit www.chinaglaze.com or follow China Glaze on Facebook (@ChinaGlazeOfficial), Instagram (@ChinaGlazeOfficial), Twitter (@ChinaGlaze) and Pinterest (pinterest.com/chinaglaze).

Zoya Matte Velvet Collection for Holiday 2015

The best-selling, MATTEVELVET finish returns this holiday season with six new shades. Each nail polish perfectly opaque, matte color with that extra special ZOYA MATTEVELVET fleck finish everyone loves.

• Aspen - a sparkling artic white with a micronized diamond pearl fleck.
• Sue - a soft champagne gold with a multi-hued oyster shell pearl fleck.
• Amal – a classic crimson red with a ruby red pearl fleck.
• Iris - a deep amethyst with a fuchsia pearl fleck.
• Yves - a deep sapphire that's midway in between indigo and royal blue with a blue pearl fleck.
• Honor - a true emerald green with a tone on tone emerald pearl fleck.

NOTE: MATTEVELVET nail color by Zoya is not intended to be worn with a base coat, glossy top coat or speed dryer. Due to the unique matte formulation, color is not as long-wearing as traditional nail color. A completely clean, dry surface yields the best results for matte nail color wear. To extend wear, apply one coat of the Zoya Matte Velvet Topcoat over your favorite matte shades after polish is completely dry.

Available now on Zoya.com for $10 each.

KBShimmer Fall 2015 Collection

Warm up to the rich, jewel toned colors in the KBShimmer Fall 2015 Collection! The lineup of 12 new polishes celebrates the fun textures, dazzling foliage, and cozy shades of the season. Available in a variety of outstanding formulas and finishes, the KBShimmer Fall 2015 Collection will be your best cool weather accessory!

• Be Scareful: Orange and black dots, shreds and circles swim among a near white crelly base. After dark, this polish glows ghoulish green!
• I Feel Gourd-geous: A coppery champagne color, this fine holographic polish shines in the light.
• Open Toad Shoes: A soft olive green crelly with pops of navy, burgundy, and chartreuse glitters and hints of holographic shimmer.
• Such A Vlad-Ass: A deepened blood red cream with a slight blue undertone
• Fig-Get About It: A linear holographic polish in a darkened fig color burgundy
• Soul Deep: A blackened blurple cream, this deep midnight blue has purple undertones for a dark and dramatic look
• Dark & Twisty: A black jelly polish loaded with fine metallic glitters in a rainbow of colors.
• Carpe Denim: A dark denim, navy jelly polish loaded with small silver holographic glitters
• Breaking Blues: A darkened Periwinkle blue with a cream finish
• Talk Qwerty To Me: A shimmering teal polish, this fun shade has pops of blue and gold micro flakes
• Teal It To My Heart: A strongly pigmented teal polish with a cream finish
• I’ve Seen Sweater Days: A muted teal crelly, pops of cobalt blue glitter, lime green holo glitters and sliver glitters accent this polish

The KBShimmer Fall 2015 Collection will be available September 1, 2015 on KBShimmer.com, Amazon.com and at select salons & retailers. For sales outside the U.S., visit www.harlowandco.org.

Sally Hansen Hard As Nails Xtreme Wear for Fall 2015

Give your manicure festival flare with Sally Hansen's new Hard As Nails Xtreme Wear Collection!

This season is all about vibrant prints and casually cool colors that reigned on the runway. Taking its hue cues from the embellished fabrics and folkloric prints of the American west, Sally Hansen Xtreme Wear’s new nail color collection combines beautifully boho shades with rich pigment pay-off and intense shine. The collection includes eight new stylish offerings that are perfect for free-spirits who play by their own rules.

The collection includes:

• Femme Feather: Deck your digits with this season’s indie-inspired shade of blush
• Heritage Red: This bright, creamy red invokes a modern slant on the most classic manicure 
• Out for Oxblood: A dangerously dusky deep maroon, this rich shade compliments heavier fall fabrics
• Fall Flare: Celebrate cooler climates with a glossy coat punched up with a fuchsia glitter fiesta
• Strike Gold: Live it up — this leafy, glitter-infused shade takes gold to a new level of luxury
• Hard Cider: Paint on this electric poppy polish to amp up your festival-fierce look
• Boho Blue: Temper the Mojavi heat with a Pacific-Oceanesque cobalt blue
• Gypsy Jade: This warm, deep sea-glass tone is a total gem

China Glaze The Great Outdoors Collection for Fall 2015

The Colour Adventure Continues with China Glaze Fall Collection

Deadlines to meet. Trains to catch. Speeding cars. Loud sirens. In the hustle and bustle of today’s fast paced world, it is easy to lose sight of the true beauty that surrounds us. It can be a challenge to slow down and appreciate the wondrous world all around. This fall, China Glaze encourages you to do just that with its The Great Outdoors collection. Continuing on its 2015 Colour Adventure, China Glaze explores the vast tones and textures of the wilderness. These 12 new nature-inspired shades inspire you to ground yourself, even if for just a moment, and appreciate the treasures of the great outdoors that shimmer, sparkle and wow.

Unplug and reconnect with nature with The Great Outdoors shades:

• S’More Fun: Adventurous lemon lime crème 
• Gone Glamping: Gold to green duo chrome 
• Take a Hike: Rich mossy green crème 
• Let’s Dew It: Multi dimensional blue gray glitter 
• Sleeping Under the Stars: Dark blue with stardust shimmer 
• Pondering: Deep amethyst duo chrome 
• Check Out the Silver Fox: Metallic gunmetal gray 
• Change Your Altitude: Pebble greige crème 
• Wood You Wanna?: Rich brown burgundy metallic 
• My Lodge or Yours?: Natural mauve crème 
• Cabin Fever: Pink to copper dup chrome 
• Free Bear Hugs: Deep black red crème 

China Glaze The Great Outdoors will be available in August 2015 at Ulta and Sally Beauty Supply, as well as fine salons. MSRP $7.50 for individual shades.

For more information, please visit www.chinaglaze.com or follow China Glaze on Facebook (@ChinaGlazeOfficial), Instagram (@ChinaGlazeOfficial), Twitter (@ChinaGlaze) and Pinterest (pinterest.com/chinaglaze).

LVX Fall 2015 Collection

Upon Pantone’s announcement of Color of the Year for 2015, LVX did not hesitate in creating a nail shade that would gratify the Marsala craze- the gorgeous brick red will be a part of the brand’s newest collection. In addition and for the first time ever, the brand is releasing two new sheer nude lacquers. Drawing color inspiration from top runway trends, LVX is releasing six custom shades for its 2015 Fall Collection.

NU – SIENNA – MONARCH – NARCISSIST – RHONE – MILITAIRE

The long lasting, chip resistant and non-streak formula is free of harsh and toxic chemicals. LVX products are VEGAN and formulated without the use of Formaldehyde, Formaldehyde Resin, DBP, Toluene, and Camphor. LVX is a no compromise nail lacquer that has superior formulation, is socially responsible and eco friendly. LVX nail lacquer is cruelty-free. All products are produced in the U.S.A.

The new collection will be available for pre-order August 17h on www.shoplvx.com.

Zoya Focus and Flair Collections

From Runway to Real Life!

ZOYA FOCUS & FLAIR

Two exciting new Zoya Nail Polish collections arrive for Fall 2015

The Zoya Focus Collection features six strong, solid shades that anchor a look for fall as stand-alone shades. The densely pigmented cream formula features a unique, micro-grind pigment that allows for extra-smooth, streak-free application.

• Charli - a dusty taupe cream with a hint of green, a perfect neutral.
• Desiree - a classic sable brown cream that has just enough gray to keep it cool in tone.
• Hannah – a clear, classic red cream with a balanced (neutral) undertone.
• Janel - a deep red cream with a rich warm undertone.
• Lidia - a rich eggplant cream with a blackened purple base and just a hint of red resulting in a color that is wearable for most skin tones.
• Sia - a true, royal blue cream. NOTE: This is a highly pigmented shade - make sure to apply a base coat to prevent staining.

Six, jewel toned liquid metal shades. The unique, micro-grind metallic pigment of the Zoya Flair Collection is fully blended into a vibrant base, creating the effect of brilliant colored melted metal!

• Tris - a blackened, brushed nickel liquid metal.
• Cinnamon - a classic bronze liquid metal, originally designed for Zang Toi NYFW F/W15.
• Aggie - a gold holo-flip, liquid metal with bronze micro glitter. Sheer enough for layering with one coat or fully opaque in three coats!
• Ember - a deep, fiery red liquid metal with enough blue to be wearable for all skin tones.
• Giada - a purple liquid metal with a hint of fuchsia pearl.
• Estelle - a blue on blue liquid metal with a blackened base.

Each shade will retail for $9, and is available in top salons, spas, and on zoya.com. Currently available for preorder.