Thursday, January 30, 2014

China Glaze Sea Goddess Collection


HEAR THE SIREN’S SONG WITH CHINA GLAZE SEA GODDESS
Swim into Spring with Six Sparkling Shades

Discover the hidden treasures of the ocean this spring with China Glaze Sea Goddess. Six vibrant matte and glistening glitters take you from the sandy, sunny shore to the depths of the sea where the mermaids play.

The shades in the collection include:
  • Shell We Dance – Flip those fins across the sea floor in this bright rose pink with silver and pink glitter
  • Sand Dolla Make You Holla – The tide meets the sand in this white polish filled with fine multi-colored glitter
  • Wish On a Starfish – Make dreams come true with a light pink and gold shimmer polish
  • Tail Me Something – Listen carefully to the whisper of the secretive sea in this glistening light lavender
  • Seahorsin’ Around – Splash around in this mermaid-tail turquoise with soft gold shimmer
  • Teal the Tide Turns – Swim through a seaweed maze of light teal with green glitter

China Glaze Sea Goddess will be available in February 2014 at fine salons and beauty supply stores.

China Glaze is free of DBP, toluene, and added formaldehyde.

China Glaze nail lacquers are available through salons and professional beauty supply stores nationwide. For more information, visit www.chinaglaze.com or follow China Glaze on FacebookTwitterPinterest, and Instagram

Seche Perfectly Poised Collection


BRING ON SPRING WITH SECHE
Seche Nail Lacquer Introduces New Spring 2014 Collection: Perfectly Poised

The Seche woman can Conquer the World, one perfectly polished nail at a time. She is dressed Head to Toe in confidence as she steps out to take on the day. Buttoned Up in her best, this Effortlessly Styled woman is smart, sassy, ambitious and quick-witted. She is Perfectly Poised – always looking for the longest-lasting, fastest-drying seasonal shades that remind her to "Keep It You." To stay true to who she is, she turns to Seche.

The collection includes:
  • Keep It You: Deep rose pink with purple shimmer
  • Head to Toe: Creamy nude
  • Effortlessly Styled: Melon sherbet cream
  • Perfectly Poised: Soft marigold cream
  • Conquer the World: Light teal with gold shimmer
  • Buttoned Up: Lavender cream with purple shimmer

Seche is the leading global brand most trusted by professional nail technicians and the women who desire and demand superior quality, exceptional technology, unparalleled performance, and beautiful results for the care of natural nails. Seche Perfectly Poised will be available February 2014 nationwide. For more information, visit www.seche.com.

Salon Perfect Love, Lashes and Lacquer Collection

THE LOOK OF LOVE
Valentine’s-Inspired Lashes and Polish from Salon Perfect

They say that true love comes from within, but that doesn’t mean you shouldn’t make that special someone fall in love at first sight. When it comes to making others swoon, it’s all in the wink of an eye and a kiss blown from a perfectly polished hand. This February, add a little spice to your sugar with the new Salon Perfect Love, Lashes and Lacquer collection, available at select Walmart stores nationwide.

Complete your look of love with lust worthy lashes embellished with black crystals, or natural lashes to highlight your eyes – top it all off with a pretty polish. Choose from metallic and matte glitter lacquers, rich creme, and special effects top coats. Whether you’re a sweetheart or a saucy tart, Salon Perfect has enough Love, Lashes and Lacquer to help warm even the coldest heart.

Salon Perfect Love, Lashes and Lacquer collection features:

Lashes
  • Demi Wispies – Softly feathered lashes create an eye-catching gaze
  • Black Diamonds Diva Strip Lash – A full lash with a black jewel band for a touch of glamour
  • Glamorous Strip Lash – Long, lush lashes that are undeniably glamorous
  • Natural Strip Lash– A petite and graduated lash for subtle length and volume
  • Natural Strip Lash – A light full lash creates a soft natural look

Lacquers
  • He’s With Me! – Metallic red micro-glitter
  • In Love – Bright pink crème
  • Cosmic Black – Black and silver multi-dimensional glitters
  • Loves Me, Loves Me Not – Pale pink and black matte micro-glitters
  • Touchy Feely – Black and white matte micro-glitters
  • Hearts-a-Flutter – Fuchsia micro-glitter and gold heart glitter top coat
  • One Love – Iridescent holo-effect hex glitter and micro-glitter top coat

Salon Perfect Love, Lashes and Lacquer collection will launch in February at select Walmart stores nationwide as part of a limited edition promotional display. Individual polish will retail for $3.98, lashes will retail for $2.98.

From lashes and brow products to nail color and beauty tools, Salon Perfect has the products needed to look effortlessly beautiful at an affordable price. View the complete Salon Perfect collection at www.SalonPerfect.com. Follow Salon Perfect on FacebookTwitterInstagramPinterest or YouTube.

Tuesday, January 28, 2014

OPI Brazil Collection for Spring/Summer 2014


Carnaval of Color!
OPI Launches Brazil Collection For Spring/Summer 2014

Brazil by OPI brings the colors of tropical rainforests and warm sandy beaches to nails and toes for Spring/Summer 2014. This new collection features a palette ranging from bright hues of red, pink, coral, orange and yellow to earthy tones of taupe, sienna, mocha and jungle green. In addition to 12 nail lacquers, the Brazil launch includes a set of four limited edition Beach Sandies Liquid Sand mini neon nail lacquers in bold purple, pink, turquoise and yellow shades with a textured, matte finish.

"With sun-soaked shores, tropical fruits, and lush flora/fauna, Brazil is such an inspiring locale," exclaims Suzi Weiss-Fischmann, OPI Co-Founder & Executive VP. "I wanted women around the world to embrace the energy and playfulness for which Brazilian women are known. Through the Brazil collection, with shades drenched in color and charged with shine, women can express themselves, showing off their sexy, mysterious, fun and exciting natures.

"On spring runways, models were seen wearing lots of black and white, with bold accents of orange and yellow and muted elements of taupe and clay," continues Weiss-Fischmann. "Brazil by OPI provides vivid hues to add a pop of color to a neutral-toned wardrobe, as well as earthy tones that easily transition from day to night."

Brazil by OPI includes the following shades in both nail lacquer and GelColor formulas:
  • Next Stop…The Bikini Zone - This amethyst-toned pewter suits me just fine.
  • Don’t Bossa Nova Me Around - Nobody can stop me from wearing this creamy nude!
  • Taupe-less Beach - There’s nothing optional about wearing this enticing taupe.
  • I São Paulo Over There - He was sipping coffee with this mocha-toned beauty.
  • OPI Scores a Goal! - Make your point in this winning shade of rich chocolate.
  • AmazON…AmazOFF - I’m making the switch to this deep jungle green.
  • I Just Can’t Cope-acabana - Nothing lifts your spirits like this sunshine yellow.
  • Where Did Suzi’s Man-go? - He went to fetch her this delicious mango smoothie.
  • Toucan Do It If You Try - You have talent to achieve anything in this confident orange.
  • Kiss Me I’m Brazilian - Plant this warm luscious pink on me!
  • Live.Love.Carnaval - This vibrant and festive coral is the life of the party.
  • Red Hot Rio - A ruby red as hot as the most exciting city in Brazil.

Brazil Beach Sandies Liquid Sand mini pack includes the following shades:
  • Samba-dy Loves Purple - Well, who wouldn’t find this vivid textured violet irresistible?
  • I’m Brazil Nuts Over You - And I’m crazy for this textured matte pink.
  • What’s a Little Rain Forest? - I’ve got this textured matte blue and an umbrella for two.
  • You’re So Flippy Floppy - When I found this bright textured yellow, I just flipped!

Brazil nail lacquer shades each feature OPI’s exclusive ProWide Brush for the ultimate in application. Liquid Sand nail lacquers should always be worn without top coat. Brazil by OPI will be available in both nail lacquer and GelColor formulas beginning February 5, 2014. Nail lacquers will retail for $9.00 ($10.95 CAN) each at Professional Salons, including Beauty Brands, Beauty First, Chatters, Dillard’s, jcp Salons, Pure Beauty, Regis, Trade Secret, ULTA and ulta.com. Beach Sandies Liquid Sand mini pack will retail for $12.95 ($14.95 CAN). GelColor is an in-salon, professional service only. Prices depend on the salon and range from $28 - $38 for a manicure and $35 - $45 for a pedicure.

For more information, please call 800-341-9999 or visit www.opi.com. Follow OPI on Twitter @OPI_PRODUCTS and become a Facebook fan!

Monday, January 13, 2014

Zoya Magical Pixie Collection

Zoya Magical Pixie Collection for Spring 2014

Believe in it...
Zoya Magical Pixie - a new PixieDust formulation, amped up with spectacular sparkle creating the most magical, Zoya PixieDust ever! Three new never before imagined textured, holographic beauties for spring 2014...

ZOYA MAGICAL PIXIE ($10.00 each)
  • Cosmo: Silver Crystal Sparkle, Textured PixieDust with Mega Hex Iridescent Particles, Full Coverage Formula.
  • Vega: Blue Opal Sparkle, Textured PixieDust with Mega Hex Iridescent Particles, Full Coverage Formula.
  • Lux: Rose Quartz Sparkle Textured PixieDust with Mega Hex Iridescent Particles, Full Coverage Formula.

For BEST RESULTS when applying Zoya PixieDust: apply 2-3 thin coats of polish for full coverage to a clean oil free nail surface. Allow product to dry completely for full effect. Do not use a base coat or top coat. Top coat can be applied for additional glossy effects.

*BIG5FREE: Zoya Nail Polish and Treatment Formulas are free of formaldehyde, formaldehyde resin, dibutyl phthalate, toluene and camphor.

Find over 300 long-wearing, beautiful Zoya colors on www.zoya.com. Each and every color has a name as unique as the women who inspired it.

SHIPPING FEBRUARY 2014
ZOYA IS THE COLOR OF FASHION!
Available on Zoya.com

Friday, January 10, 2014

Nicole by OPI Launches New Nail Lacquers for 2014

New Year, New Color!
Nicole by OPI Launches New Nail Lacquers for 2014

Nicole by OPI announces 15 new nail lacquers for 2014, featuring a range of shades from dark blue and cool mint to bright sorbet hues, as well as metallic shimmers and creamy nudes. These highly-pigmented lacquers offer nail fans a unique, varied color palette ideal for coordinating with the latest fashion trends.

"Maintaining manicures is an important goal to have on the New Year’s resolution list! Perfectly painted nails are one of the best accessories any fashionista can have," explains Suzi Weiss-Fischmann, Nicole by OPI Executive VP & Artistic Director. "It’s easy to add this finishing touch to any look with so many stylish shimmers and vivid tones. With a wide array of options, wearers can truly express their personality through these shades, whether they change up hues often or mix and match to create fun nail designs."

The new lacquers for 2014 include:
  • Be Awesome - A rainbow of light that takes your breath away.
  • Sweet Surrender - Defeat looks sweet when wearing this pink blush.
  • Fabulous is My Middle Name - Pink and silver super-shimmer is my game.
  • Always a Flirt! - This luminous fuchsia is more than just a wink of pink.
  • Something About Spring - When I saw this hot pink, it bloom my mind!
  • At Least I Pink So - I’ve got this pretty bubblegum pink on my mind.
  • I’ll Have the Salmon - I’m hooked on this peachy-pink!
  • Yoga-then-Yogurt - Oh my! This creamy white is quite yummy!
  • That’s Putting it Mild - This luscious, creamy nude makes a big fashion statement.
  • Taupe of My Class - This earthy taupe is a real overachiever.
  • I Shop Mintage - A timeless minty green with real retro appeal.
  • Teal Me Something New - This of-the-moment teal has headline-making style.
  • Oh That’s Just Grape! - How am I supposed to resist this cool and juicy violet?
  • The Blue is So You! - This dramatically dark blue was created with you in mind.
  • Emerald Empowered - When I wear this gemstone green, I feel like I can conquer the world!

Nicole by OPI formulas are long-lasting, fast-drying, and salon-quality. The 15 new nail lacquers will be available in stores beginning January 2014 for $7.99 each at retailers including select Walmart, Target, CVS, Kmart, Kroger, ULTA, H-E-B, Meijer and Duane Reade locations. In Canada, these shades will be available for $10.99 each at Shoppers Drug Mart, Walmart Canada, Jean Coutu, Loblaw, and London Drug.

For more information, visit nicolebyopi.com. Follow Nicole by OPI on Twitter @NicoleByOPI and become a Facebook fan!

Monday, January 6, 2014

Zoya Awaken Collection for Spring 2014

Zoya Awaken Collection for Spring 2014

Just as Spring emerges from a natural Winter slumber, Zoya Awakens to a fresh season of BIG5FREE* color...

Open your mind to the beauty of color discovery; the new, the unexplored, the excitement! Awaken by Zoya - Six new, full-coverage, dew-drenched creams and gold-kissed metallic nail polish colors for Spring 2014. Full of pure pigment, intense color and modern complexity that will take you far beyond the hazy, barely there hues of seasons past into a new world of chromatic joy.

ZOYA AWAKEN - 2014 SPRING ($9.00 each)
  • Dillon: Green Mint Shimmer Metallic Full Coverage Formula.
  • Rebel: Blue Sky Shimmer Metallic, Full Coverage Formula.
  • Hudson: Purple Orchid Shimmer Metallic, Full Coverage Formula (Yes, it's a Radiant Orchid!)
  • Dot: Pink Petal Cream, Full Coverage Formula (originally created for fashion designer Zang Toi’s SS14 collection).
  • Cole: Peach Whisper Cream, Full Coverage Formula (originally created for fashion designer Peter Som’s SS14 collection).
  • Brooklyn: White-Gold Shimmer Metallic, Full Coverage Formula.
PLUS, A SPECIAL EDITION TOPPER
Create a nail color masterpiece. The multi-colored, holographic flakes of Zoya Monet lend an impressionistic color change option to existing color palettes. Never boring, this artistic topper can be applied as an accent or used as an overall color changer.

Monet: Multi-Color, Cellophane Holographic Topper. ($10.00 each)

*BIG5FREE: Zoya Nail Polish and Treatment Formulas are free of formaldehyde, formaldehyde resin, dibutyl phthalate, toluene and camphor.

Find over 300 long-wearing, beautiful Zoya colors on www.zoya.com. Each and every color has a name as unique as the women who inspired it.

ZOYA IS THE COLOR OF FASHION!
Available on Zoya.com

Friday, January 3, 2014

DOVE and Nicole by OPI's Discover Your Dark Side in the New Year Sweepstakes

DOVE CHOCOLATE AND NICOLE BY OPI RING IN THE NEW YEAR WITH AN IRRESISTIBLE SWEEPSTAKES
25,000 winners to receive DOVE Dark Chocolate-inspired nail lacquer kit

DOVE Dark Chocolate and NICOLE by OPI celebrate the New Year with the launch of the "Discover Your Dark Side in the New Year Sweepstakes." The Facebook-based promotion will randomly award 25,000 entrants with two exclusive NICOLE by OPI nail lacquer shades inspired by DOVE Dark Chocolate: "Better After Dark" and "Promises in the Dark."

As the #1 solid dark chocolate on the market, the unique, silky-smooth taste of DOVE Dark Chocolate lives up to people’s expectations of what chocolate should taste like. Available in four varieties, including new DOVE Silky Smooth Sea Salt Caramel Dark Chocolate, DOVE uses carefully selected cocoa beans to deliver its signature taste and a special process that delivers the unique, silky-smooth texture.

"In 2014, we want to encourage people to discover the delicious taste of DOVE Dark Chocolate, which offers a creamy taste experience that shatters the perception that dark chocolate tastes bitter," said Roy Benin, Chief Consumer Officer, Mars Chocolate North America. "With this sweepstakes, we’re putting the silky-smooth taste of DOVE Dark Chocolate at people’s fingertips with the always smooth nail polish experience from NICOLE by OPI."

Enter the "Discover Your Dark Side in the New Year Sweepstakes" from now through February 5, 2014, DOVE Chocolate Facebook fans can enter once per day for a chance to win one (1) of the 25,000 NICOLE by OPI kits, which include:
  • A coupon for a free DOVE Dark Chocolate Bar (1.34 oz. - 1.44 oz.)
  • Better After Dark NICOLE by OPI Nail Lacquer Bottle
  • Promises in the Dark NICOLE by OPI Nail Lacquer Bottle

To enter, simply "like" the DOVE Chocolate Facebook page and click on the Sweepstakes tab to enter your name, email address, shipping address and date of birth. The Sweepstakes is open to legal residents of the 50 United States who are age 13 or older on or before December 27, 2013. All winners will be selected at random by an independent agency in the week following the sweepstakes.

For more information, please visit www.facebook.com/dovechocolate or www.facebook.com/nicolebyopi.